MARKETING MANAGER
This is a leadership role providing direction in promoting the visibility of the university’s reputation, attracting students, building partnerships, and promoting the university’s role in teaching, research,and innovation. The Manager is responsible for ensuring all programs, research outputs, and achievements are effectively promoted to communities in PNG and abroad.
Primary Responsibilities
Key Accountabilities and Delivery/Resources:
- Marketing Strategy and Planning (Delivery Focused):
- Lead and manage the marketing team to deliver creative, high-impact campaigns across all platforms.
- Develop and implement a detailed marketing strategy that aligns with the University’s Strategic Plan and includes measurable KPIs for student enrollment, research dissemination, and brand perception.
- Resource Management: Plan and manage the marketing budget, allocate resources across digital and traditional channels, and produce performance reports against targets.
Promote University Programs and Research:
- Design and execute targeted marketing campaigns to increase student enrollment (undergraduate and postgraduate, on-campus/online) and retention.
- Translate complex academic and research outcomes into accessible, engaging content for diverse audiences (industry, government, public).
Marketing Content, Branding and Communication (Resources/Channels):
- Manage branding, communications, and public relations to ensure consistent and professional messaging across all touchpoints.
- Oversee and directly manage all digital marketing platforms, including the university website (CMS), social media, and online portals, ensuring they are current, optimized for search engines (SEO), and effective for international audiences.
Networking and Collaborations:
- Collaborate with faculties and academic schools to identify and communicate program strengths and graduate success stories.
Qualification & Experience
- A minimum of a Master’s degree in Marketing, Communications or a related field.
- Eight (8) to ten (10) years’ relevant experience.
- Extensive experience in digital marketing, social media management, and website content management systems (CMS) with a strong understanding of branding principles and marketing best practices.
Conditions of Service
- Marketing Manager, Base Salary Range: PGK71,090 – PGK86,887
- Base IMA Range: PGK96,481– PGK123,870 Per Annum
- Base DMA Range: PGK83,489– PGK107,189 Per Annum
IMA = International Market Allowance
DMA= Domestic Market Allowance
(Level of appointment depends upon qualification and experience)
Application Procedure
Detailed application with curriculum vitae including certified copies of qualifications, names and addresses including email addresses, phone numbers of three (3) current referees including one from past/present employer, if any, should be sent to the address below:
The Executive Director – Human Resources
PNG University of Technology
Private Mail Bag
Lae, 411
Papua New Guinea
Applications must be compiled and sent as one PDF file to recruitment@pnguot.ac.pg with an indication of their earliest availability to take up the appointment.
PLEASE NOTE
- Deadline for all applications is 19th of December, 2025 at 4:06 pm
- Only shortlisted applications will be acknowledged.
- Terms & Conditions of Employment will be discussed during the interview